ALESSANDRA PEREIRA

Alessandra started as an intern copywriter at the legendary agency by Washington Olivetto, W/Brasil.

Since February 2022, she joins McCann as a Group Creative Director, leading the creative team for the Petropolis Group (Itaipava Beer, Lokal Beer, and Crystal Beer), Mastercard, and Reckitt.

As a Creative Director, she has led teams in DDB, AlmapBBDO, DPZ&T, and Isobar/Dentsu.

She worked with the biggest and most famous brands, such as Nivea, Eucerin, Natura, Dove, TRESemmé, Sunsilk, O Boticário, Neutrogena, C&A, Marisa Stores, Honda Motors, Ford Motors, Itaú Bank, Nestlé, Draft Foods, Inbev, Ambev, Gol Airlines, and Folha de São Paulo Newspaper.

She won awards and accolades at Cannes Lions, Clio Festival, The One Show, London Festival Awards, CCSP, and New York Festival Ad Awards.

Alessandra is also a painter and had launched a jewelry collection named “Tarot” in collaboration with a jewelry designer friend.